Bobby Hull Was An Imperfect Icon. Some People Can't Get Past That

“The evil that men do lives after them; the good is oft interred with their bones” —Julius Caesar, Shakespeare

Bobby Hull died last week at age 84. For several generations of hockey fans you don’t have to say Hall of Fame or legendary scorer or the man who popularized Stan Mikita’s curved stick blade. Or the man who launched the WHA by telling Chicago owner Bill Wirtz to go do something rude to his hat. Or Brett Hull’s dad. These things are baked in. Bobby Hull is enough to summon it all up.

To comprehend how brilliant he was just look at his doppelgänger today, Connor McDavid. That’s how much he was a force of nature in a game that tried to clutch and grab him, to slow him down, to get him off his game. He scored 913 regular season goals in the NHL and WHA (plus 179 in playoffs). That’s how you get the nickname The Golden Jet. He was an alpha man. And that makes some people uncomfortable these days.

But there’s more. There was another Bobby Hull I met while working on the story of the 1993 pension lawsuit filed by the former stars of the Original Six— like Hull, Gordie Howe and especially Carl Brewer— against the league that exploited them for pitiful pensions. (You can read about it in my book The Defence Never Rests at brucedowbigginbooks.ca.)

Bobby was not among those doing the grunt work on the legals, but he understood the power of his name— and Howe’s and Frank Mahovlich’s— in backing the lawsuit, appearing in court and speaking out on my CBC TV show about how he and Howe were worth more than the $13,500 a year pensions the league gave them. When those men sat in the courtroom, staring at the judge, the Crown understood this was no crank complaint against the league.

Hull didn’t have to do these things. It would have been easier, safer, if, like other retired NHLers, he stayed away to protect some pathetic sinecure they had with the league. It was what an alpha man does. And Bobby was an alpha man in every sense— for both good and not good.

As fans will tell you, Bobby was legendary for his charm, signing autographs and remembering the ordinary people he met. For example, ten years later I passed him sitting in the lounge of the Calgary airport and, with a smile, he growled, “I was wondering how %$@*^ long it would take you to come up here.” I gave him a copy of my latest book Money Players— about the labour history of hockey players like Hull— to read on the plane we were both taking to Chicago.

At the other end in Chicago he asked me to walk him to his flight for  his winter home in Sarasota. His knees were killing him, but he didn’t want anyone to know. I’ll never forget walking together with Bobby— his hand on my shoulder—  through O'Hare to his gate for a flight. The rapturous looks from his fans seeing a Chicago legend on a par with Gale Sayers or Ernie Banks. Holding himself erect when his body was pain-racked. The smile. His firm handshake as we got the gate, saying "Thanks for walking with me, pal." He was very real.

And that means that the kind of people who revel in these things immediately sprung into action about Bobby’s failings. A domestic assault in the 1960s. Questionable quotes to a Russian journalist about the Nazis. His penchant for being the last guy to leave a party. One online troll called him “a terrible person”.

They’re entitled to their opinion. As Marc Antony said of Caesar,  Yet Brutus says he was ambitious; And Brutus is an honourable man.”

I’ll let Bobby’s  grandson Jude make the point. Jude Hull: You’re allowed to have whatever opinion you want of my Grandfather and his past. To air it all out not 12 hours after he passed makes me want to puke. I hope those tweets help you sleep better at night.”

Indeed. The usual suspects wallowing in Hull’s personal failings from 60 years ago are the first jacknapes who conveniently skirt JFK's moral failings because he was a Camelot liberal like them. Who gave murderer Teddy Kennedy a pass in the U.S. Senate for 50 years because he played for their team. Who soft-pedal Martin Luther King’s serial infidelities, because he had other work to do in their narrative. 

Like them, Bobby was a man of his times with failings. Ones he owned. But he was also a colossus as a cultural figure. Imagine if all the actors, athletes, musicians and artists we revere today were purged for their moral failings, their addictions, their infidelities, their chumminess with tyrants, their racial attitudes. There wouldn’t be many left, would there? Why does David Crosby get a loving obit but the same people slime Bobby Hull.

So, sure, list Bobby Hull’s failings. Dig deep into them to make a point about the kind of alpha male who rarely exists anymore. And how much more virtuous you are sitting at your keyboard spilling garbage incognito. List those who third-hand get the vapours from seeing everything he did as a victim culture thing. 

In a world that needs a smile, wants a distraction from the awfulness of a bureaucratic existence, Bobby Hull distributed happiness by the ton. He changed the business of hockey to make it a better livelihood for players by going to the WHA, supporting NHLPA reform. He showed up. His HOF son Brett said his father gave his family and others "a tremendous amount of great memories…Those of us who were lucky enough to spend time with him will cherish those forever.”

“The noble Brutus hath told you Caesar was ambitious: 

If it were so, it was a grievous fault, And grievously hath Caesar answer’d it.”

You want to be Brutus and shred him? Get a life.


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Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster  A two-time winner of the Gemini Award as Canada's top television sports broadcaster, he’s a regular contributor to Sirius XM Canada Talks Ch. 167. Inexact Science: The Six Most Compelling Draft Years In NHL History, his new book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via http://brucedowbigginbooks.ca/book-personalaccount.aspx