The Housing Debacle: How Trudeau Turned Off Millennials
The numbers are out, and it’s unanimous. If you’re a young couple with kids, still want to buy a detached home in a location that has steady, well-paying jobs then Alberta remains the last refuge for Canada’s stressed-out middle class Millennials (those not in tent cities calling for the eradication of Israel).
But the widow is closing rapidly. Others have noticed. In 2023-2024 over 200,000 others took heed and made the province their new home. (No word if they were told about snow on Victoria Day by their realtor.) No surprise that most of them are flooding in from Ontario and B.C. where $750 K buys you an unheated shed behind your parents’ home.
According to Zoocasa $750 K. is the average price for a home in booming Calgary. Not a giveaway, but compared to Canadian Real Estate Association’s April benchmark price for a single-family home in the Greater Vancouver Area ($2.8 million) or the Greater Toronto Area ($1.3 million) it’s a positive steal. Edmonton’s average price clicks in at $493 K (you’d have to put up with Oilers fans) while $417,500 gets you a roof in Red Deer, located between the two metropoli.
As we say, get ‘em while they’re hot. Between numbered holding companies and offshore mystery shoppers, the Alberta market is poised for further generous bumps— particularly if the prime minister’s hopes of quashing Alberta’s energy industry don’t reach fruition before his demise in the next federal election.
Investors are on the prowl. Take Grand Prairie. Please. Rim shot. The city in the province’s northwest (average single-family home price of $379,262) is heating up as an investment. Says Zoocasa. “Despite its lower price, the city saw a 10% year-over-year price increase, highlighting its potential as a good investment opportunity.”
You get the picture. Grand Prairie. Medicine Hat. Lethbridge. Cochrane. For bargain investors you can buy a view in the Maritimes or a percolating economy in Saskatoon. But you can’t combine the two as well as Alberta does.
This runaway housing spiral is a bonus for current owners and a burden for young people. But it’s the worst for the Liberal federal government that likes to throw money at problems but never makes it stick— particularly in the housing market. (Justin Trudeau and his urban planners are now reaping the results of their brainwave to prioritize shoebox condo construction over single-housing units). The most recent boondoggle has finance minister Chrystia Freeland shovelling bucks to provinces for new housing— particularly in the green-conscious or lower-income demos.
The focus-group-approved Housing Accelerator Fund, a $4B initiative, will be topped up with an additional $400 million “to encourage municipalities to incentivize building by making transformative changes, such as removing prohibitive zoning barriers”. Also no natural gas stoves or three-car garages.
It all sounds wonderful at the photo ops but like Trudeau’s unfulfilled promise to plant two billion new trees, the idea of this government building 1.2 million new homes is risible. If they can get past zoning hurdles, financing restrictions and finding enough trades people it means building a preposterous home an hour for the foreseeable future.
Then there is the bind created by the jump in interest rates after Trudeau promised they’d stay low forever. Mortgage payment as a percentage of income for the median home price fell to 58.9 per cent in the first quarter of 2024. But that came after the bank’s affordability monitor stood at its worst levels since the 1980s to the end of 2023. Loose credit from Trudeau’s Bank of Canada supports this unreasonable cost level.
(That also doesn’t address Canadian rental properties. Between 2011 and 2016, the market lost 322,600 private rental units with monthly rents below $750. Investors are content to sit on empty properties, gentrify them into “condos” and flip them when the market improves.)
Numbers, numbers, numbers. It’s true. But the housing bind is a unique political problem for the Liberals, too— and will be for the Conservatives when they make it into office. Earlier generations of Boomers and Gen Xers have had their housing crises. Boomers were hit by the collapse of Ontario’s real estate market combined with 18 percent interest rates from the late 1980s to mid 19909s.
Gen X was sideswiped by the 2008 Investment collapse that wiped out savings. The reaction they received from their elders, who’d experienced the 1930s Depression and WW II, was ”suck it up, buttercup”. Take that whine and shove it.
However coddled these cohorts had been, they’d also experienced tough love from authority figures. While it wasn’t “bare feet and barrel staves” there was always a check on expectations. When Paul Martin and Ralph Klein, among others, put on the hair shirt in the mid 1990s to cure the excesses of Pierre Trudeau’s spending it was a sobering period of self-examination for Boomers and Gen Xers alike.
But Millennials are the generation of the 17th-place ribbon for meritorious attendance. Indulged and rewarded beyond their accomplishments they have come to personify DEI entitlement. No one is cut from the team. Everyone gets favour. Tick the boxes, and the world shall be yours.
The tent cities are the worst manifestations of this cohort. But, their feet having rarely touched ground, the expectations the rest of the Millennials place on government to award them homes and great jobs is not leavened by history’s example. They are clearly not amused by Happy Ways unless they get a guaranteed payout for being so perfect. Abacus polling shows the Conservatives at 32 percent among 18-29 year olds, surpassing Trudeau’s formerly strongest base, now at 28 percent. If those numbers don’t scare the Liberals, nothing will.
Trudeau has lived in government housing the past decade, so this is all news to him and his trust fund. But the headline on Election Night just might be Revenge of the Millennials. Not that it will take us back to the days of affordable housing.
Bruce Dowbiggin @dowbboy is the publisher of Not The Public Broadcaster A two-time winner of the Gemini Award as Canada's top television sports broadcaster, he’s a regular contributor to Sirius XM Canada Talks Ch. 167. Now for pre-order, new from the team of Evan & Bruce Dowbiggin— Deal With It: The Trades That Stunned The NHL & Changed Hockey. From Espo to Boston in 1967 to Gretz in L.A. in 1988 to Patrick Roy leaving Montreal in 1995, the stories behind the story. Launching in paperback and Kindle on #Amazon this week. Destined to be a hockey best seller. https://www.amazon.ca/Deal-Trades-Stunned-Changed-Hockey-ebook/dp/B0D236NB35/